Triagil, Achmad Ridho. “Prioritizing Marketing Strategies for Market Competitiveness in a Small-Scale Tofu Enterprise: An Integrated SWOT–QSPM Case Study in Indonesia”. Journal of Supply Chain and Entrepreneurship, vol. 2, no. 2, July 2026, pp. 93-111, doi:10.64268/josce.v2i2.152.