Nisa’, S. M., Hasan , F. and Wijayanti, D. E. (2025) “Optimizing the 7P Marketing Mix Strategy to Improve Local Supply Chain Competitiveness: Insights from Tatochis Corn Chips MSME ”, Journal of Supply Chain and Entrepreneurship, 1(1), pp. 29–36. doi: 10.64268/josce.v1i1.4.